Marketing analytics and data platform
Madtrix is an automated marketing analytics platform to collect, store and visualize your digital marketing data.
Centralize & manage your data
Centralize all of your digital marketing data & performance data to one platform.
Use Madtrix's powerful data management capabilities to map campaigns, conversions & customers and understand metrics & results directly related to your business important marketing data. Madtrix's data mapping and Marketing ETL makes digital marketing measurement, analysis & reporting a powerful tool for your data-driven marketing.
Start producing better marketing ROI
Marketing is a function that should support the overall business goals and strategy of a company. It's complex to understand the impact of marketing without gathering the important information through the marketing mix.
Madtrix gathers the data from your digital marketing channels and combines it with relevant additional cost & sales data to reveal opportunities to optimize, possibilities to develop and helps your company to grow with better ROI.
Analyze and report your marketing data in a modern way
Modern marketing is a myriad mix of different channels, tactics, target audiences, conversions... Information! The best decisions need the best information from all the elements of the mix. It's impossible to do it manually.
Be it that you want to analyze specific channels, campaigns and ads or you want to share information for your team, partners, clients or board, our platform gives you to be a modern marketer with data.
One platform for your marketing analytics
Modern marketing is a myriad mix of different channels, tactics, target audiences, conversions... Information! The best decisions need the best information from all the elements of the mix. It's impossible and inefficient to do it manually with scattered solutions and tools.
With Madtrix you can have the benefits of automated marketing analytics and report from all of your channels and operations. Save your resources and put your expertise in better work than manual labor from the 90's.
Start with the most common channels and develop from there
It's good to start with a scope that helps you to establish fast time-to-value. It doesn't make sense to hurry through the whole marketing mix to discover that you don't need the information.
We've found it as the best practice to establish the Madtrix platform for our customers first with established channels and then develop it from there.
Are you interested?